When the use of email became common in the early 90s, the business world changed. Email now takes up a significant portion of our workday. According to a study by the International Data Corporation (IDC) workers spend 28 percent of their workweek reading and answering email. While we try to work faster and more efficiently, we must not forget the social …
Continue ReadingEffective eCommerce websites are ones that establish trust with users and move them seamlessly from browsing to checkout. However, finding the right formula for generating a steady flow of sales is a major hurdle for most merchants. The online shopping experience should closely mirror that of being in-store. Users should have easy access to things like customer service, detailed product …
Continue ReadingCan I be totally honest with you? Providing IT services to small businesses is often frustrating. That’s especially true when the first thing you ever hear from someone is when the whole office has collapsed into a catastrophic mess. I mean, sure—from a service provider’s point of view, there’s money to be made in the rescue effort. But there’s also …
Continue ReadingMobile devices are among the most vulnerable tech items we own, because they’re easily exploited and can be quickly compromised by hackers. It’s essential for a company to have a solid security policy in place for mobile devices, be they bring-your-own-device (BYOD) or company-provided. Allowing employees the option to buy their own devices can save a company money, and employees …
Continue ReadingOn March 6, Uber reported that the company had been operating self-driving trucks on the roads in Arizona for several months. Who knew? Some entrepreneurs fear a future in which artificial intelligence (AI) and robots might take over jobs previously performed by humans. They see AI as another step toward automation-led obsolescence. In other quarters, business leaders, including entrepreneurs, are exuberant over …
Continue ReadingStarting a new business can be a daunting task and entrepreneurs need to be creative with how they stand out in their market so they can get paying clients. Here’s how to quickly position yourself as an authority that will command attention from your prospective audience before you have a laundry list of testimonials. 1. Establish authority like an lawyer. Many …
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